The Creation Station
We work with The Creation Station on their entire digital strategy, look out for a brand new website and an exciting future!
The Creation Station
We work with The Creation Station on their entire digital strategy, look out for a brand new website and an exciting future!
The Client
Creation Station is franchise business model, providing franchisee’s the opportunity to run colourful children’s art and crafts parties. Franchisees work with parents, schools and play groups in their local areas, and promote learning through creativity.
Project Objectives
- Provide support in launching Creation Station's new website
- Create a clear strategy for the future of Creation Station's digital presence
- Ensure The Creation Station perform well on both search and paid advertising.
- Creating engaging content for prospective clients and franchisees
- Implementation of quantifiable reporting through end to end tracking.
What The Creation Station have to say about Full Story...
I love working with great people who can help fill the gap between where you are now and where you want to get to.
You just don't know what you don't know- and that's why I value the work that Full Story have provided The Creation Station. They understand what's important to me and my business and add ideas and suggestions to help us achieve our business development goals and support our growing team of fantastic franchisee owners across the U.K.
Ben and his team are Innovative, practical, measurable, accountable, approachable, ethical and trustworthy.
Full story is supporting us to grow the number of children and adults we inspire from 250,000 to one million, developed our online presence to increase profitability of our franchise owners and increase sales of our 8,500 arts and crafts products .
I'm very fortunate to count full story as one of creation stations key partners.
Sarah Cressall
Founder of The Creation Station
The story so far...
We're currently working with The Creation Station to support the launch of their up and coming website. We've done this by outlining an in-depth sitemap and challenging all aspects of the site to ensure it's completely optimised for conversion (for both potential customers and on-boarding potential franchisees).
The team at Full Story have collaborated on a variety of different projects for The Creation Station. Ensuring that the website performs well on both search and paid advertising, as well as assisting in the production of quality content that stimulates potential customers and franchisees.
We were also keen to advise on, and establish a quantifiable reporting structure to ensure there's end to end tracking from every channel that The Creation Station are utilising.
Our work with The Creation station doesn't end with digital channel management. The client is keen for us to constantly keep things fresh which works well for us as we feel it's within our duty to consistently provide new and innovative campaign ideas to reach a wider audience and assist in reaching their end goal.